Attracting visitors to your website is one important way that you can increase the quality and quantity of leads that you are generating for your business. Unfortunately, search engines never give you quite as much traffic as you would like. In every niche, there is an abundance of competition, and your competitors are doing everything that they can to outrank your business and appear at the top of the search engine results pages.
As a business owner, you probably already know the importance of SEO in improving the reach of your business. However, as a business owner, you probably also have a business to run, Aaron’s to complete, and a family that you need to take care of. There’s a good chance that you don’t have enough time to complete all of the SEO tasks to improve the visibility of your website. This article is for all the business owners who don’t have enough time to complete every single SEO task. We’ve covered 3 simple and easily actionable tips that you can use to improve your website’s search engine visibility right now.
Complete keyword research
There’s a very good reason that marketing professionals like Safari Digital SEO Agency in Sydney harp on about keyword research. Keyword research may be time-consuming it’s one of the most important things that you can do to make sure that you are improving your chances of being seen in the search engine results pages. Spend a little bit of time to get yourself up to speed with keyword research, understanding keyword intent, and creating a keyword strategy. Keyword research is one of the most fundamental and important aspects of a successful SEO strategy. You can use one of the popular paid tools to complete the task or you can use Google free keyword planner.
Business citations is still a highly effective way to improve the organic visibility of your website. By building business citations across the most prominent citation sites on the internet, you are effectively building a spider web of information that leads back to your website and builds legitimacy. Citations are also a great way to improve the link diversity of your website, and gain affiliates traffic that will drive highly relevant traffic straight to your website. Most business citations are completely free and well worth your effort to sign up for.
Utilise social media
I know, social media and SEO had to separate things. However, did you know that social media is a great way to improve the search engine visibility of your website? Buy building social media profiles on all of the major sites such as Twitter, Instagram, Pinterest, and Facebook, you are sending a signal to Google that your business is legitimate and active across a number of different platforms. These social signals play an important role in proving your legitimacy and diverse web presence as a business. If you don’t have time to maintain multiple social media accounts, there are a number of tools out there that can help you to schedule posts across multiple platforms.
So, there you have it. Three actionable SEO tips to help you improve the search engine visibility of your business. All of these activities are very straightforward and will significantly improve your chances are ranking in the search engines.